Wintrust, a community bank competing with much larger banks in a major metropolitan market, needed to grow and differentiate through acquisition and innovation. Wintrust knew that attracting young and mobile customers – who represent their future customer base – would require nothing less than disrupting the status quo.
That’s why it partnered with FIS to grow aggressively and deliver a revolutionary new way to get cash from ATMs.
Since 99% of consumers carry a mobile phone, FIS made it possible for Wintrust’s customers to use their mobile devices to withdraw cash. No need for a password, no need for a card, and cash delivered in just 9 seconds with no risk of skimming.
Leveraging FIS’ digital technology suite, Wintrust has gained market share and grown account volumes by 12 – 15%. Through early adoption of disruptive technology, Wintrust is attracting the mobile savvy customer of the future – and forcing their larger competitors to play catch-up.