FIS unveils the newly-branded NYCE Stadium Club at Miller Park
On March 26, the newly-branded NYCE Stadium Club at Miller Park in Milwaukee, Wisc., formerly known as the Metavante Club, was unveiled to the public.
As a result of the combination of FIS and Metavante in October of 2009, FIS executives decided to rebrand the club with a more recognizable name by many consumers and businesses, such as the NYCE Payments Network – a U.S. electronic payments network and FIS subsidiary. NYCE has an estimated 3,000 financial institutions as customers, two million point-of-sale units and more than 310,000 ATMs, said Neil Marcous, president of NYCE Payments Network.
Distinguished guests, FIS clients, executives and local news media were invited to enjoy lunch among the new NYCE-branded dining room and lounge area, including new logos, menus, and interior and exterior signage.
Marcia Danzeisen, SVP, FIS Global Marketing and Communications, introduced FIS President and CEO, Frank Martire, who addressed the crowd and reiterated FIS’ commitment to the Milwaukee community. Martire contacted Milwaukee Brewers executive vice president, Rick Schlesinger, shortly after the combination of the two companies was final, to give the Brewers assurance that the relationship would continue with the new FIS.
According to Martire, the NYCE Stadium Club sponsorship is not about promoting sales, but rather a reflection of one of FIS’ Guiding Principles – Community Involvement.
To view media coverage of this event, please click on the following links:
