Case Study
Grupo Xcaret achieves world-class payments experience with Worldpay
Opening in 1990, Xcaret Park has become one of the largest attractions in the Cancun-Riviera Maya region, an eco-archaeological park where guests can experience the natural and cultural richness of Mexico. And as an established leader in sustainable and socially responsible tourist recreation, Grupo Xcaret is capable of mindfully responding to the needs of the over six million tourists who visit the Mexican Caribbean each year.
Taking payments farther
Xcaret wanted to expand their payments and user experience capabilities to market and sell to new customers and reengage existing clients, both at home and abroad. They required a payment processing partner very familiar with the obstacles and opportunities of cross-border commerce, helping their customers use their preferred payment methods and currencies. They found the right partner in Worldpay.
Bringing cross-border commerce together
Turning to Worldpay as their payment processing partner has provided Grupo Xcaret the expertise to help facilitate a more streamlined payments journey for diverse clientele. The partnership has generated new strategies that Xcaret is now using to better understand how targeted markets behave in Mexico and all over the world through the use of marketing campaigns and competitive insights.
We went from having a 78 percent authorization rate on an American dollar to 88 percent in a matter of two months. That was impressive.”
Growing into the future
Now reaching more than 100 countries and accepting more than 17 currencies through 36 forms of payment, including six different credit cards, Xcaret is sharing their “enormous respect for nature and an unparalleled love for Mexico” with people all over the world. And with Worldpay’s help, Grupo Xcaret looks forward to continuing to exceed millions of expectations each year.