Updated: 12/7/22

We are currently updating the 2023 tagging and would therefore ask that you submit your tagging requirements in Workfront for now.

The Global Campaign Center (GCC) will help you set-up your new 2023 tag and campaign ID, and ensure it is reflected in relevant systems and that the Analytics team have it recorded for reporting.

Workfront request can be located here: https://fis.my.workfront.com

Tag Generator

Step 1: Campaign Name Generator

Complete all Campaign Name Generator form fields and click "Generate" to create a new campaign tag. The Tactic Generator will remain disabled until step 1 is complete.

Example end result: 2022_UNK_SMBINT_CFO_CR

Please select a Year option
Please select a Vertical
Please select a Business Line
Please select a Campaign
Please select a Campaign Focus

Results:

Step 2: Tactic Generator

Complete all Tactic Generator form fields and click "Generate". The Tactic Generator will create a new tactic tag and append the "Division", "Business Line" and "Campaign Name" fields you used in step 1 to the tactic tag.

Example end result: UNK_SMBINT_CFO_CC_REV_NONE_JAN2022_IIG_EU_TEST

Please select a Tactic ID option
Please select a Type option
Please select a Provider option
Please enter a date
Please select an Asset option
Please select an Region option
Characters left:
Please enter a brief description

Results:

UTM Results: