Recently, Cassie Boutelle and Aite’s Thad Peterson presented The Loyalty Effect, a webinar on the changing loyalty landscape and what’s coming next. Watch the webinar replay for a deep dive into the world of loyalty.
How many loyalty points do you think there are in the U.S. right now? How much value do you think those loyalty points have? Would you believe trillions of points worth billions of dollars? Watch our short video to find out what Anthony Jabbour, chief operating officer, Banking & Payments at FIS has to say about the missed opportunity of loyalty and what this currency means to you and your business.