Deliver the digital-ready banking experience that today’s customers want
Banks face growing pressure to modernize, deliver seamless digital experiences, and keep pace with technology. Senior bank executives and directors are increasingly eyeing targeted marketing, live chat and financial wellness for growth. A recent survey by TechStudio and FIS® reveals rising investment in these areas, driven by consumers’ high digital expectations and their demand for personalization. Learn more in our executive report.
2025 State of digital banking transformation in retail banking
Download the reportInvest in meeting consumers’ expectations
Today’s customers want more than just access. They expect fast, relevant and intuitive digital experiences that feel as personal as in-person service. Banks are achieving this through investment in:
- AI-powered personalization Predictive customer insights are a top use case for banks using AI, with the goal of anticipating their needs and creating proactive engagement.
- Cloud transformation Nearly all banks now run operations or technology in the cloud, with 42% operating more than three-quarters of their infrastructure there.
- Fintech integrations Banks are prioritizing integration with ERP and accounting platforms to build more connected, adaptable experiences.
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