About this video

As technology changes how we pay, AI is making things simpler, reducing fraud and providing useful insights. But how can it be used safely for your customers? Elaine Duff, SVP of Money Movement and Retail Solutions at FIS®, shares why it's crucial to have clear AI use cases and use data ethically to build trust and improve customer experiences.

Speaker

• Elaine Duff, SVP, Money Movement & Retail Solutions, FIS

Duration

1 minute

In this video, you’ll learn why it’s important to:

• Streamline complex processes to accelerate transactions and enhance the overall customer experience.
• Deploy intelligent fraud prevention strategies and use transaction data to deliver highly personalized insights for your customers.
• Establish trust with your audience by prioritizing ethical data practices and clear AI use cases.