Customer engagement in the age of AI

August 04, 2026

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About this webinar

Agentic commerce is reshaping how buyers and sellers connect, and your card's place in the wallet is up for grabs. In this webinar, FIS and American Banker explore how AI-driven commerce, real-time loyalty and item-level intelligence are redefining customer engagement.

Speakers

  • Michael Moeser, Senior Content Strategist, American Banker
  • Mladen Vladic, Head of Product, Networks, FIS

Duration

53 minutes

What you'll learn

  • How agentic commerce is expected to reach roughly 10% of U.S. e-commerce by 2030 and what that shift means for issuers, merchants and financial institutions.
  • Why AI governance and fraud prevention should come before personalization and rewards when preparing for agent-driven transactions.
  • How the moment gap costs you top-of-wallet status and what it takes to connect value to the moment of action.
  • How the FIS® Smart Basket network brings offers, real-time loyalty, item-level intelligence and payment optimization together on a single platform.

Forward-looking statements and disclaimer:

This presentation is for general informational purposes only and does not constitute a binding offer, commitment or warranty by Fidelity National Information Services, Inc. or its subsidiaries and affiliates ("FIS"). Statements regarding artificial intelligence initiatives, product roadmaps, capabilities or future performance are forward-looking, reflect current expectations only, and are subject to change without notice; actual results, features or availability may differ materially, and FIS undertakes no obligation to update these statements.

Product and AI capability descriptions are illustrative and may include features under development or not yet generally available. No statement made here amends or supplements any executed written agreement with FIS, which shall control in the event of any conflict. This presentation is not legal, financial or compliance advice, and views expressed by the presenter are their own and do not expand FIS' obligations beyond its public filings and official disclosures.
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